Carzan’s What the Flavour is a whole muscle jerky adventure like no other. Sweet, savoury, smoky, and full of surprises, this flavour-shifting bite keeps your taste buds guessing from start to finish. Made with certified grass-fed beef and naturally hardwood smoked, it’s sweetened with honey and free from added nitrites. High in protein, low in sugar, and made with real ingredients—it’s the jerky that’ll have you saying “WTF” in the best way.

Our Jerky, Your Health:
We use only the finest natural ingredients, free from artificial additives and preservatives. Every bite is packed with the goodness of clean, simple, and natural flavours letting the quality of our grass-fed beef shine through.

Sweetness, Naturally:
We choose honey over refined sugars to give you a touch of natural sweetness that's rich in antioxidants and easier on your body. It’s a sweet choice that keeps you energized without the sugar crash.

Grass-Fed Goodness:
Our jerky is made from grass-fed beef, giving you higher levels of omega-3s, more vitamins, and a richer, more robust flavour. It's better for you and the planet—healthier meat from happier cows.

Nitrite-Free, Worry-Free:
We keep our jerky nitrite-free, so you get a cleaner, healthier snack without the potential risks associated with these common preservatives. Enjoy the flavour, skip the chemicals.

Salt of the Earth:
We use pure, non-iodized sea salt, packed with essential minerals that ordinary table salt lacks. It’s a flavourful, natural way to enhance our jerky's taste while supporting your overall health.